Reach High-Intent Patients with Conversion-Focused Ads
Launch compliant Google Ads campaigns that attract the right patients and deliver measurable ROI. We manage every step from keyword strategy to conversion tracking.
What's Included
Keyword and competitor research for healthcare services
Campaign architecture built around patient intent
High-converting ad copy with compliance checks
Landing page recommendations and conversion tracking
Negative keyword and budget optimization
Weekly performance monitoring and QA
Call tracking and lead-quality reporting
Monthly ROI and pipeline reporting
Geo-targeting for your practice area
Device and schedule adjustments
A/B testing for ads and landing pages
Continuous optimization roadmap
Campaign Types We Run
Search Ads
Capture patients actively searching for your services with targeted keyword campaigns.
Local Services
Drive calls and bookings with location-based, high-intent targeting.
Brand Protection
Own your practice name in search and defend against competitor bidding.
Remarketing
Reconnect with visitors who visited your site but haven't booked yet.
Promotion Campaigns
Highlight new services, seasonal offers, or new locations with flexible ads.
Performance Max
Expand reach across Search, Display, and Maps with conversion-focused automation.
Our Paid Media Process
Discovery & Audit
Week 1Review your current performance, goals, and patient acquisition targets.
Campaign Blueprint
Week 2Build the account structure, keyword map, and conversion tracking plan.
Launch & Optimize
Week 3Deploy campaigns with initial bids, ad tests, and compliance checks.
Scale & Refine
OngoingImprove ROI with bid adjustments, creative testing, and audience refinement.
Compliance & Reporting
POPIA & HPCSA Review
Every ad goes through a compliance checklist to protect patient privacy and brand trust.
Lead Quality Reporting
We connect call tracking, form fills, and booking data to show true ROI.
Monthly Performance Reviews
Clear reporting on spend, conversions, and the next optimization priorities.
Conversion Rate Optimization
Landing page recommendations that improve appointment rate, not just click volume.
Frequently Asked Questions
Ready to Accelerate Patient Growth?
Book a PPC strategy session and discover how compliant ads can fill your calendar with the right patients.